Our Story
MOJU Zero started with a simple idea: alcohol-free drinks deserve the same attention, flavour and excitement as any other drink.
With our shared background in hospitality and a curiosity for new flavours, we set out to find products that offer more than just an alternative to alcohol — drinks with character, craftsmanship and a story behind them.
How it started
Born from Hospitality
We are Moritz and Julius, the founders of MOJU Zero.
After years of working in hospitality, we knew how important a great drinks selection can be. At the same time, alcohol-free choices were often limited to soft drinks, basic alternatives or products that simply tried to imitate their alcoholic counterparts.
We believed there was much more to discover, so we started looking for alcohol-free drinks that we would genuinely want to serve, recommend and drink ourselves.
What we look for
Drinks with a story
We search for independent producers who approach alcohol-free drinks with creativity and care. Some work with fermentation, tea, verjus or botanicals, while others explore new ways of using grapes, fruits, herbs and spices.
What matters most to us is the result: balance, complexity and a flavour that stands on its own.
Every product in the MOJU Zero portfolio is selected for its taste, ingredients, craftsmanship and the story behind the people who make it.
What MOJU Zero is today
A world of alcohol-free flavour
Today, MOJU Zero is an Amsterdam-based importer and distributor with a broad portfolio of alcohol-free wines, proxy wines, aperitifs, cocktail alternatives, sparkling teas and kombuchas.
We import many of our products directly and exclusively represent selected producers in the Netherlands. Our drinks are available to consumers through our online shop and are supplied to restaurants, bars, cafés, hotels, retailers and wholesale partners throughout the Netherlands.
By bringing different categories together in one carefully selected portfolio, we make it easier to discover just how varied alcohol-free drinking can be.
Keep exploring
Whether you are looking for something special for dinner, a new aperitif, a bottle to celebrate with or a complete alcohol-free drinks selection for your hospitality business, we hope you find something that surprises you.